That is more down to education than design, though I suspect that some places do have undersized storage heaters.
My totally dumb, 1987 vintage, storage heaters work fine. Took about 10 minuted to work out that there are two dials (and a thermo-electric flap) that control them.
If people are turning on supplementary heating (apart from weather extremes), then they need telling how a storage heater works.
But I do agree, that retrofitting A2AHPs in those dwellings would be a good move.